Sustainable packaging: the box? Stop it!

    Sustainable packaging: the box? Stop it!

    After the fantastic Postcarden, greeting cards that turn into miniature gardens, now the boxes to plant have appeared. The pay off reads: “Help us save the planet: plant this box alive”. You got it right, one company produces carton packs which, after use, can be planted.



    He is about to end up run over, his mother saves him

    In the context of product packaging, waste is king. We all know that one reduction of packaging would lead to undoubted benefits for the consumer (affecting for example the cost of the product) and also for the environmental health, but even today, not all companies are sensitive to this issue.



    In recent years we have however witnessed various ecological evolutions of the concept of packaging, not only in the direction of design and smaller footprint, but also in that of innovation. You will remember the solution of Dell and that of the Royal Canin, but it sure is unprecedented is the idea that a tree can be born from a cardboard box….

    After the fantastic Postcarden, greeting cards that they turn into miniature gardens, now the boxes to plant. The pay off reads: "Help save the planet - plant this box alive". You got it right, a company produces cardboard packs which, after use, can be planted.

    They are called Life Box and are the packing boxes most sustainable and eco-friendly at the moment. Perhaps not exactly the cheapest since prices vary from 20 to 50 dollars depending on the size, but they can also represent a nice idea for companies that want to make their packaging more responsible. The cardboard with which they are made is a combination of several elements including mushrooms e tree seeds.

    Once the recipient has removed the contents from the package, he can plant the Life Box and in a short time he will witness the growth of a tree. Its creator Paul Stamets so ironically: "planting trees is wonderful but you need to have a lot of space for all these boxes!".


    The Life Box project is definitely in tune with the new ecological trend. The space required for the first two years is slightly larger than that occupied by two laptops. Later, once the young trees have grown, you will have to transplant them in a suitable space, of adequate size. Then you will have enough time to agree with friends and relatives on a suitable place to house the new plants.


    Good "growth" at all.

    Lorenzo DeRitis

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