Pepsi's Marshmallow Cola gets diabetes just by looking at its colorful cans

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Carlos Laforet Coll
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Marshmallow cola is coming to the US, a limited edition drink born from the collaboration between Pepsi and Peeps

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Pepsi and Peeps have teamed up to create a new product that we honestly don't think was needed at all. This is Marshmallow Soda which aims to be the trendy drink of spring 2021, at least overseas.

Peeps are very popular marshmallows in Canada and the United States and are a classic for holidays, especially at Easter, as they are also found in the form of chicks and rabbits. This time, however, a strange combination wants them to be combined with Pepsi to create an unlikely new drink.

We are talking about Marshmallow Cola, which arrives in the States in a pack of three cans. For now, however, it will be a super limited edition and it will not be possible to buy it in stores. To be able to taste it, the only way is to participate in the contest that gives away some cans by tagging your photos on social media with the hashtag #HangingWithMyPEEPS ”.

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A post shared by PEEPS® (@peepsbrand)

More specifically, the contest plans to share photos while enjoying their favorite spring activities, "in a safe and socially distant way," of course. However, it is unclear how many packs of soda will be distributed, although the manufacturer has announced that the ten grand prize winners will receive "an epic PEPSI x PEEPS collector's pack".

The cans are available in blue, pink and yellow, even if there is no difference in flavor.  

“After what has been a very difficult year, many consumers are looking for new things to smile about,” said Todd Kaplan, VP Marketing at Pepsi. "So to celebrate the beginning of spring, Pepsi partnered with PEEPS to develop a limited batch of its first ever marshmallow cola."

There is no doubt that it has been a difficult year, but it is even more difficult that it can improve with such a drink.

The ingredients have not been disclosed, but it is easy to think that it could be even more sugar-laden and sweet than traditional cola. We are ready to be proven wrong… Meanwhile, Pepsi and Peeps fans seem to be very excited about the news.

Source: Pepsi / Peeps

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