After the initiative of 2009, once again this year Ikea has launched a new campaign, in collaboration with the WWF, which allows you to buy up to a real tree and return it in January in exchange for a voucher to spend in Ikea stores. And part of the cost incurred by customers will go to the defense of the Marsican bear.
He is about to end up run over, his mother saves him
When the Christmas, the same question always arises: better the real tree or the fake one? Ikea, the famous Swedish furniture chain, has found a solution in the name of eco-sustainability, to combine the purchase of the real tree with respect for the environment.
After theinitiative of 2009, even this year Ikea has launched a new campaign, in collaboration with the WWF, which allows you to buy up to a real tree and return it in January in exchange for a voucher to spend in Ikea stores. And a portion of the expense incurred by customers will go in defense of the Marsican bear.
